History of Music Promos - The 90s

A lot of bands that started in the 90s are still around today. Grunge became very popular in this decade and was included in some music promos.

Nirvana was an inspirational band for many bands and people around today. This is the video for 'Come As You Are'.

This video has quite a bit of post production effects such as cross fades and filters.
The video also includes a weapon which could be considered quite controversial because it is a gun.

The Red Hot Chilli Peppers were important to the rise of alternative rock music with their album 'Blood Sugar Sex Magik' bringing worldwide attention to this genre of rock music.

This is their song from this album 'Give it Away'. This promo includes post production techniques such as black and white filter.
They are also wearing body paint which could be considered weird and therefor memorable.
The promo also doesn't really have much to do with the lyrics and there doesn't appear to be a narrative.

Green Day was an important band for punk rock in the 90s as no big record label was willing to sign a punk band until Green Days huge success. This was a factor for independent record labels to achieve commercial success such as 'Epitaph Records'.

This is Green Day's single 'Basket Case' released in 1994.
The promo has post production techniques such as the colour filter. These are used to enhance the promo.
The promo also involves special effects make up for the ward guys heads.