Research

What is a music promo?

Where can music promos be viewed?

How has digital technology impacted on the exhibition/consumption of music promos?

Conventions of a music promo

Conventions of a music promo - Paramore - Now

Within Temptation - Memories Analysis

Ellie Goulding - Guns and Horses

Walk Off the Earth - Red Hands

Young Guns - Bones

History of Music Promos - The 60s

History of Music Promos - The 70s

History of Music Promos - The 80s

History of Music Promos - The 90s

History of Music Promos - The 2000s

Narrative in Music Promos

Intertextuality

Robbie Williams - Let Me Entertain You Intertextuality Analysis

CD Covers

Biffy Clyro - Mountains

CD Cover Analysis

Post Modernism and the Music Video

Analysis of a postmodern video

Inspirations

Vox Pops

Bands of a similar genre to our chosen band

Focus Groups

Digipaks

Genre

Magazine Advert

Genre - Alternative

USP

CD cover/digipak analysis

Magazine Advert Analysis

Analysis of an alternative promo

CD cover analysis

Analysis of a magazine cover

Marketing and promotional strategies used by Record Labels